Mug Shot — «1992 Cappuccino V2 Early Ad Campaign Tumbler»

From , USA


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Mug Details #10384

Starbucks City Mug 1992 Cappuccino V2 Early Ad Campaign Tumbler

made in USA 12oz
See also FO tumblers 10336, 10095, 10094, 10096 and 10475
Version 2 of this Cappuccino tumbler displays the 1992 logo on front/back and version 1 the 1987 logo.

Starbucks chose the Roberts Group, Portland, Ore., in 1988, for the company's early advertising. That included the "Familiarity breeds contentment" campaign, which began with transit and outdoor boards and consisted of pictures of drinks with architectural drawing lines to illustrate ingredients, later developed into brochures and point-of-purchase displays.

  1992, Cappuccino, push button, Tumbler, USA

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